Ron Roberts

KAMC Chief Meteorologist Ron Roberts says that there might be snow in Lubbock on Christmas Eve. Or not.

If you've listened to Awesome 98 ever then you know we get our trustworthy weather info from Ron Roberts and his team at KAMC. Kevan Smith recently moved on to new opportunities. So who is the new team member?

Five tornadoes observed across the South Plains on Tuesday, along with hail up to golf ball size

Lubbock, and most of the South Plains, is under a Severe Thunderstorm Watch until 10pm

A Tornado Watch has been issued for the vast majority of the South Plains until 11pm, Thursday night.

Severe Thunderstorm Watch is in effect until 4am, Saturday morning.

No major damage was reported Tuesday evening in Crosby County after a tornado touched down in open county. Wolfforth received hail up to golf ball size

A line of severe thunderstorms caused property damage in Lubbock and other parts of the South Plains on Wednesday. The storm caused power outages in Lubbock, Wolfforth, Buffalo Springs Lake, Shallowater and the Lyntegar service area in Sundown, McConal, Seminole, Flat and Ropes...

My buddy Ron Roberts gets a lot of heat for 'interrupting' people's favorite television shows to update them on weather conditions on the South Plains. I don't think that's fair. He really just cuts in during commercial breaks 99% of the time and the info he's reporting is for your safety. Yet people still call him 'Run For Your Life Ron'...which is hilarious, but uncalled for!

It's the final week for the Expert Pick Em'. Let's see how they do.

Week 15 of the expert pick em will see a pair of bowl games that include teams Tech fans are familiar with and the Cowboys and Texans in action at home.

We're getting down to the Nitty Gritty for football as only two high school teams in the area are on this week's pick em and only five games all together