You'll have to forgive us, but we're just not feeling the love from The South Plains favorite fish wrapper.

This week, The Lubbock Avalanche-Journal (A local newspaper...who knew?) released the finalists for it's annual 2022 "Best Of Lubbock" awards.  Scanning the ballot, they appear to have more categories than subscribers.  There are categories ranging from best Cosmetic Surgeon (Dr. Nick Riviera is my choice), to best Vegan Food (left that one blank), to best local Sports Team (seriously?).

However. the category(-ies) that stood out as egregiously f-ing WRONG, were the Local Radio Categories.

Screenshot-The Lubbock Avalanche Journal
Screenshot: The Lubbock Avalanche-Journal
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With one exception, there's about 50 feet of crap here. Heck, the last station on the list you can't even hear south of the Loop. Lots of old guy testosterone on this list, and one glaring omission:

AWESOME 98

The official station of Lubbock's Covid-19 Vaccination Centers is nowhere to be found. WE SAVE LIVES, FOR CRYING OUT LOUD! Although even the universally-beloved Ron Roberts has his issues with Lubbock's Greatest Hits from time to time.

Image; Facebook-Ron Roberts-KAMC (LB Edit)
Facebook via Ron Roberts-KAMC (LB Edit)
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However, as much as the A-J tries to make up for it in the best Radio Personality List, it's still loaded with errors. This is what it should look like:

Screenshot-Lubbock Avalanche-Journal
Screenshot-Lubbock Avalanche-Journal
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That Nessman kid is really only being nominated for his work in the afternoon on Awesome 98, so we fixed that for you, too. He may have a future if he sticks with it on 98.1, but he's still a bit of an unknown.

So as you can see, it was riddled with errors. I mean, what other station do you hear in more liquor stores and butcher shops than Lubbock's beloved Awesome 98? Yeah, I didn't think so. After all, 'awesome' is in our name. And it's against the radio law of 1927 to call yourself something you're not. Look it up -- we'll wait.

Now if you'll excuse us, we're going to go and sit in a dark room and softly cry ourselves to sleep.

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