Lubbock’s Summer Just Got Sweeter With A New Blizzard!

If you’ve been looking for a reason to hit up your local Dairy Queen this summer—this is it, folks.

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New Blizzard Flavor

DQ restaurants across Texas, including right here in Lubbock, are serving up a brand-new Blizzard flavor that’s bound to blow your taste buds away: the Reese’s Peanut Butter Caramel Craze Blizzard Treat. This cool new concoction is available now through August 31st, and trust me—this is one treat you don’t want to miss.

READ MORE: Mr. Blizzard Hits Lubbock for 40th Anniversary Celebration

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The Reese’s Peanut Butter Caramel Craze Blizzard is the ultimate triple threat, combining chunks of Reese’s Peanut Butter Cups, salted caramel chocolate truffles, and that signature world-famous DQ soft serve. It’s the kind of rich, creamy, salty-sweet mix that dreams are made of. Chocolate and peanut butter already make magic together—but throw caramel into the mix? That’s next-level summer dessert greatness.

40 Years of the Blizzard

This August, Dairy Queen is also celebrating 40 years of the Blizzard Treat—the spoonable legend that hit the scene in 1985 and has been a fan favorite ever since. You’ve probably flipped one upside-down at some point just to prove a point. That thick, satisfying texture paired with that iconic red spoon? It’s as much a part of Texas summers as backyard BBQs and triple-digit temps.

For more than 75 years, DQ restaurants in Texas have been the go-to spots for good eats, cool treats, and great memories. Whether it’s after a ballgame or just because you need a break from the heat, your neighborhood DQ has you covered.

Follow DQ on Social Media

Want to be the first to hear about new Blizzard flavors and other big announcements? Follow DQ Texas on Instagram, Twitter, or Facebook, or just cruise over to dqtexas.com.

READ MORE: We Got to Sample the Newest Blizzard From DQ Today!

So Lubbock—grab your red spoon and get in on the caramel craze before the end of August. It’s only available for a limited time, and only at participating DQ restaurants in Texas!