Characters are killed off on TV shows and in movie franchises all the time. But have you ever heard of it happening in a commercial? You have now.
Priceline.com has killed off William Shatner's character, the Priceline Negotiator, as part of a new re-branding strategy. But at least he goes out in a blaze of glory. Or, if you want to get technical, an exploding bus.
By now, we've all seen the silly YouTube feud between "Star Trek" stud William Shatner and "Star Wars" star Carrie Fisher. Well, "Trek" star George Takei wants it to stop.
William Shatner has teamed up with State Farm Insurance to warn Americans to be careful when deep-frying turkeys this Thanksgiving. And as it turns out, he speaks from personal experience.
If you're a fan of William Shatner, you HAVE to see this. Even if you're NOT a fan of William Shatner, you STILL HAVE to see this. The Shat's weirdness knows no bounds!