“It's beginning to look a lot like Christmas!”

You’re probably seeing Christmas lights popping up all over Lubbock, on houses and businesses everywhere. You're thinking about shopping and when it is socially acceptable to put up your Christmas Tree (Spoiler Alert: there is no such thing as “too early”).

Honestly, 2020 has been awful. Brutally awful.

That's why we decided that we all need a little Christmas this year, and are giving you Continuous Christmas Music online.

Bing, Burl, Dean, Brenda, Bruce, and, of course, Mariah, are all ready to entertain you this holiday season.


"You better be good for goodness sakes!"

Whether you are out shopping, putting up your Christmas Lights, or just need a break from the world…our Awesome Christmas Channel is the perfect companion for you and your family this season.

Remember, we're also going to be playing a lot of your favorite Christmas songs right on your radio at 98.1 FM, and even giving you 98 hours of Christmas music over the long Christmas weekend. But sometimes you need to fill our day with nothing but Christmas music. That's why we’re proud to give you this special channel, devoted to nothing but the Christmas songs you grew up with and have been loved for generations.

After all, every year you wonder just how anyone could have figured that The Grinch was worse than a three-decker Sauerkraut and Toadstool Sandwich...with Arsenic Sauuuuuuuce! You can’t make that up.

The most important thing is that you and your family have a safe and happy holiday season. I’m sure that Santa is getting ready to put lots of facemasks in stockings this year.

Have an AWESOME Christmas!

CHECK THEM OUT: 100 years of Christmas toys, gifts and fads

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